AT&T Instructs Retail Staff To Sell Anything But The iPhone

Yesterday news about Apple telling everybody to not buy an iPhone for two months, gets reinforced today with a news about AT&T instructing retail staff to sell anything but the iPhone.

Yesterday news about Apple telling everybody to not buy an iPhone for two months, gets reinforced today with a news about AT&T instructing retail staff to sell anything but the iPhone.

BGR reports that regional retail sales managers at AT&T have been instructing store managers to pump the brakes on Apple’s iPhone. Instructions handed down from corporate state that customers seeking smartphones at AT&T retail stores should be steered away from Apple’s iPhone and towards Android phones or Windows Phonehandsets like the Nokia Lumia 900 instead.

Even when customers come into stores specifically looking for the iPhone 4S or iPhone 4, staffers have been instructed to make an effort to show people Android and Windows Phone devices as well, so they can “make an informed decision.” In addition, AT&T retail staff in at least some locations are no longer permitted to obtain iPhones as their company-owned devices, and must instead choose an Android smartphone or a Windows Phone.

AT&T contacted BGR via email and supplied the following statement:

The idea that we would steer any customer away from a particular device couldn’t be more farfetched.  Our reps do what it takes to align customer needs with the best device for them.  iPhone remains one of our most popular devices, which doesn’t happen by steering people away from it. Our reps are encouraged to try all devices so they are more knowledgeable on our industry-leading smartphone lineup.



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