The Untold Original iPhone Launch Story

iphone-original

In what appears to be an excerpt from Fred Vogelstein’s new book on the Apple/Google mobile rivalry, a piece from the NY Times Magazine on how the iPhone went from conception to launch. That the Macworld keynote/demo of the phone went off so well is amazing and probably even a bit lucky.

The iPhone could play a section of a song or a video, but it couldn’t play an entire clip reliably without crashing. It worked fine if you sent an e-mail and then surfed the Web. If you did those things in reverse, however, it might not. Hours of trial and error had helped the iPhone team develop what engineers called “the golden path,” a specific set of tasks, performed in a specific way and order, that made the phone look as if it worked.

But even when Jobs stayed on the golden path, all manner of last-minute workarounds were required to make the iPhone functional. On announcement day, the software that ran Grignon’s radios still had bugs. So, too, did the software that managed the iPhone’s memory. And no one knew whether the extra electronics Jobs demanded the demo phones include would make these problems worse.


Here’s video of Jobs’ presentation that day:

[via]



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