📅 April 7, 2012

Entrepreneur: A 1986 PBS Documentary On Steve Jobs And NeXT Computer [video]

This rare 1986 PBS documentary, focuses on Steve Jobs and the philosophy behind his new start-up.

After Steve Jobs left Apple there was significant interest in his next venture– NeXT Computer. This rare 1986 PBS documentary, focuses on Steve Jobs and the philosophy behind his new start-up. It also briefly features Paul Rand introducing the entire team to their new logo. More on Paul Rand and the NeXT Computer logo, check out this article

Jump over the break to check out the video…

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📅 January 16, 2012

Steve Jobs On Paul Rand And The Creation of NeXT Logo [video]

A couple of months ago, we showed you a video where you can see and hear Dieter Rams, the most influentialindustrial designers of our time, saying that there is only ONE company that takes design really seriously – Apple with Steve Jobs.

Today we’ve stumbled upon a Paul Rand video, that includes footage of Steve Jobs explaining how he created the NeXT logo.

Paul Rand was an American graphic designer, best known for his corporate logo designs, including the logos for IBM, UPS, Enron, Westinghouse, ABC, and Steve Jobs’ NeXT. He was one of the originators of the Swiss Style of graphic design.

Check out the video after the break… ( we really encourage you to watch the entire video )

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