At the Mobile World Congress in Barcelona, AKQA and Viacom launched “MTV Under the Thumb,” a social TV app and on-demand video service.
The project, which will go live in Europe on the iOS and Android platforms this month, lets users invite friends to watch shows at the same time, while live-chatting within the app.
There’s also a function that connects your cell phone to a web browser or TV to control playback.
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