Volkswagen teamed up with Metaio to unveil MARTA, an AR service support system for the iPad to to help technicians service the new X1 concept car.
Volkswagen teamed up with Metaio to unveil MARTA, an AR service support system for the iPad to to help technicians service the new XL1 concept car. The MARTA project is being presented at the InsideAR Conference, the world’s largest Augmented Reality conference in Munich on the 11th of October 2013 by Prof. Dr. Werner Schreiber, Head of Volkswagen Group Research
Continue reading “Metaio x Volkswagen Unveils MARTA AR Service Support for New XL1 Concept Car “
Retail giant IKEA is using augmented reality in its catalogue for the first time this year. The new interactive catalogue has been developed by ad group McCann working with interactive consultancy All of Us.
Continue reading “The IKEA Catalogue Is Getting An Interactive AR Overhaul “
Augmented reality company Layar—who introduced us to adding digital and interactive content to print media–has officially released a virtual graffiti app that has been inspired by street artists and their works.
Augmented reality company Layar—who introduced us to adding digital and interactive content to print media–has officially released a virtual graffiti app that has been inspired by street artists and their works.
T(ether) is a novel spatially aware display that supports intuitive interaction with volumetric data. The display acts as a window affording users a perspective view of three- dimensional data through tracking of head position and orientation.
T(ether) is a novel spatially aware display that supports intuitive interaction with volumetric data. The display acts as a window affording users a perspective view of three- dimensional data through tracking of head position and orientation.
Adding another dimension to the static print medium, Layar Creator allows users to activate or create interactive digital content from such things as magazines.
Adding another dimension to the static print medium, Layar Creator allows users to activate or create interactive digital content from such things as magazines. Layar is the world’s easiest way to activate print media with digital content. It’s a self-service web application that lets anyone infuse static pages with interactive experiences.
A Heavy Projects + PublicAdCampaign collaboration, Re*public is an experimental, demo mobile device application that digitally resurfaces, or “skins” physical buildings in urban centers by overlaying 3D content onto the physical environment.
A Heavy Projects + PublicAdCampaign collaboration, Re*public is an experimental, demo mobile device application that digitally resurfaces, or “skins” physical buildings in urban centers by overlaying 3D content onto the physical environment.
Continue reading “Re*Public Augmented Reality App Transforms the Cityscape “
I doubt that you can tell me that the first thing that pops into your mind when you look at your iPhone is “boy, what this thing really needs is a gaming pistol add-on”. Introducing the XAPPR gun.
Continue reading “XAPPR Gun: The Ultimate Gaming Accessory For Your iPhone”
Stiktu is a whole new way of using augmented reality to be creative and express yourself on top of objects in the real world. It’s the app to leave your mark, share your favorite things, rate items you like and speak your mind.
Stiktu is a whole new way of using augmented reality to be creative and express yourself on top of objects in the real world. It’s the app to leave your mark, share your favorite things, rate items you like and speak your mind.
Continue reading “Stiktu: Augmented Reality Meets Social Networking “
While browsAR also serves as a noticeably fast, fully featured QR code reader, the app, more interestingly, makes use of Gravity Jack’s patented augmented markers, called Quick Augmented Reality, or QARs.
Augmented reality leader Gravity Jack releases its free flagship mobile application, providing relevant new use of Augmented Reality (AR) through Facebook. While browsAR also serves as a noticeably fast, fully featured QR code reader, the app, more interestingly, makes use of Gravity Jack’s patented augmented markers, called Quick Augmented Reality, or QARs.
Continue reading “browsAR: Display Your Facebook Profile, In Pure Augmented Reality “
JWT London has created a truly unique and innovative way to showcase the agency’s latest showreel on the back of their business cards by using Blippar, the first image-recognition app for smartphones targeted at brand-customer interaction.
Check out the vid after the break…
Continue reading “Augmented Reality Business Card Powered by Blippar App For iOS “
