Apple, Have You Seen This: Solid Concept For A Tablet [video]

It is clear that there is a major cultural shift going on this days, but it is not clear if the newspapers , magazines and television gets it, or they are just denying it. Well, if the Apple rumors are true, we can only assume that the tablet will impact the industry in the same way that the iPod did it with the music industry.

Well there’s one thing for sure, if they are planning on releasing a tablet, they are half way there, because they got a genius living in the building, and his name is Jonathan Ive. But they also need to pay attention to what others are doing, and i bet they do, because Steve himself said “good artists copy great artists steal” ( Pablo Picaso )

This conceptual video is a corporate collaborative research project initiated by Bonnier R&D into the experience of reading magazines on handheld digital devices. It illustrates one possible vision for digital magazines in the near future, presented by our design partners
at BERG.

The concept aims to capture the essence of magazine reading, which people have been enjoying for decades: an engaging and unique reading experience in which high-quality writing and stunning imagery build up immersive stories.

The concept uses the power of digital media to create a rich and meaningful experience, while maintaining the relaxed and curated
features of printed magazines. It has been designed for a world in which interactivity, abundant information and unlimited options could be perceived as intrusive and overwhelming.